In particular, data can be analysed in the following aspects:

• the use and profitability of products and forecasting of the effects of introduction of new products and packages onto the market
• statistics on the use of the products in terms of geography, demography, such as comparative reporting between:
  • historical periods
  • geographical areas
  • service
  • tariffs
  • promotions
  • clients
  • segments
• analysis of trends and seasonality of services’ and products’ use
• external influence on the telecom carrier (changes in rules governing the telecommunications market, fashion, competition)
• revenue monitoring, divided into individual customers, market segments, products or other analytical dimensions