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Market Potential

Analysts agree that the next decade will see a dissemination of semantic technologies and Web 3.0 to many multi-billion technology markets which will consequently affect the transformation of global economies by changing the everyday lifestyle in a way at least equal to that witnessed with the World Wide Web and the Internet.

The semantic technology market can be described considering many different aspects. Described below are values of the global market in the context of the five categories of use of semantic technology, and on two vertical markets.

 

Estimated value of individual fields of application of semantic technologies until 2015

Wartosc_poszczegolnych_obszarow.jpg

Source "Semantic Wave Report 2008" – ProjectX
 

The potential of semantic technologies can be looked at from the perspective of the individual vertical markets. The Company’s field of interest includes two of them:

  • B2C – mainly in the area of advertising (mobile, on-line), publishing multimedia content, e-commerce, electronic devices cooperating with desktop applications and online services,
  • B2B – telecommunications and finances.
    Below is a chart showing the development prospects of the potential of semantic technologies on those markets within the next 4 years.

 

Value of vertical markets for semantic technologies until 2010.

Wartosc_wertykalnych_rynkow.jpg

Source "Semantic Wave Report 2008" - ProjectX
 

The presented forecasts relate to the global market and have been developed on the basis of the current degree of popularization of the semantic technologies, the added values carried with them, as well as the declared investments of the different organizations revealed in the interviews and research carried out.
What is most interesting is how much bigger that market will be, since considering the experiences with the World Wide Web and the Internet, at the beginning no one was able to predict many services, applications or uses which have very significantly affected the rapid development of the network and of the value of the business built around it. According to. The situation is similar with the Semantic Web. We are not aware of all the possible applications of this technology, of many valuable services and ways of its utilization which will be capitalized at a time of its increasing dissemination.


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