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| Software Mind CRM Telco |
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Software Mind offers a dedicated CRM Enterprise system to the telecommunication operators– Software Mind CRM Telco. System enables the conscious and up-to date management of business processes related to winning, sale/resale, customer retention and careservice. The application of the system within the organization leads to a considerable increase in the efficiency of business processes related to sales and customer care, which translates directly into an increase in Customer satisfaction and loyalty and, consequently, an increase in the sales volume and decrease in retention.
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The system takes into account the specificity of the telecommunications market – services and technology convergence (GSM, IP, television, added services), customer segmentation (individual, business and strategic Customer), makes use of data regarding payments, receivables recovery campaigns, possible abuses or retention indexes and provides the specialized reports and analysis.
The system ensures support in the following areas: - Customer Management – management of the relationships with Customers through various access channels.
- Marketing – marketing activities management.
- Sales – the effective management of sales to the telecommunications Customers from various segments (individual, business, strategic Customer) and through an indirect channel (partnership companies).
- Ordering –handling and management of requests.
- Billing – powerful mechanisms of integration with the billing systems in order to exchange data in the online and offline mode.
- Support – maintenance management support.
The implementation of the Software Mind CRM Telco system provides a telecommunication operator with the uniform information platform covering all departments in the company which interface with the Customer in the following areas: marketing, sales and Customer Care. The platform integrates: - activities of employees handling potential and acquired Customers,
- data on the Customer coming from the company key information systems (billing, accounting, loyalty, abuse detection systems or Contact Centre applications),
- business processes indispensable to serve Customers effectively.
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